Insurance Commander: How To Sell Property And Casualty Business Insurance
Price : $47.00
Customer Reviews
Review date : 2008-01-07 
This book is well written to the layman who is looking for non-technical writing to a technical subject.
Review date : 2007-04-10 
I am just starting out in the insurance field as an Agent with no prior experience. During the time between making the decision to make the leap and actually landing a job, I dug every where I could looking for resources on everything that had to do with being a P&C Producer. By far, I would say this is one of the best resources for someone trying to get a good overview on how to think like one.
Of course, it is a bit cheerlead-y and full of narative, but quite honestly, it’s what I found charming. I needed something that could hit home to me and motivate me to keep trying at something that seems very difficult.
I would highly recommend it to those looking for a good read on the (human) aspects of Business P&C Insurance.
Review date : 2006-09-09
Most agents whether just beginning or experienced will find something helpful in this book. Baxter provides a fairly comprehensive look at the whole process selling commercial insurance. He gives plenty of sample letters and has quite an extensive appendix.
Some of the material and methodology was slightly dated, as can be expected. But, one should be able to use his approach as a good foundation for commercial sales. Baxter included a number of practical illustrations which most people will find helpful, but can be a bit tedious.
Perhaps the best part of the book besides the sample letters is his walk through the sales process from the first meeting, through the interview, during submission, and on to a final proposal. If you want to market commercial insurance this book will help you get started.
Review date : 2004-10-26
I am just getting started in my commercial P&C career. I do not even have my license yet, but feel a whole lot more comfortable talking to veterans of the industry. This is definitely not the end-all be-all of insurance books, but it is simple enough to get started with.
I started off with insurance texts and they were so dry that I could barely stay awake. After Insurance Commander I now have a grasp of the basic intricacies of the business. The only thing I would change about the book is the name (a little cheesy?).
Review date : 1999-10-06
Mr. Dunbar seems to speak from real life experiences where he had to overcome all the obstacles that doom many insurance sales. His categories of customer personality types, their typical complaints or objections, and the approach to winning them over is priceless. His stories are laced with wonderful humor that turns what could be deadly dull material into fascinating reading. Experience is the best teacher, but Mr. Dunbar has done the next best thing—-given a sales person some wonderful tools to avoid a bad experience.
Insurance Commander: How To Sell Property And Casualty Business Insurance
Price : $47.00
Customer Reviews
Review date : 2008-01-07
This book is well written to the layman who is looking for non-technical writing to a technical subject.
Review date : 2007-04-10
I am just starting out in the insurance field as an Agent with no prior experience. During the time between making the decision to make the leap and actually landing a job, I dug every where I could looking for resources on everything that had to do with being a P&C Producer. By far, I would say this is one of the best resources for someone trying to get a good overview on how to think like one.
Of course, it is a bit cheerlead-y and full of narative, but quite honestly, it’s what I found charming. I needed something that could hit home to me and motivate me to keep trying at something that seems very difficult.
I would highly recommend it to those looking for a good read on the (human) aspects of Business P&C Insurance.
Review date : 2006-09-09
Most agents whether just beginning or experienced will find something helpful in this book. Baxter provides a fairly comprehensive look at the whole process selling commercial insurance. He gives plenty of sample letters and has quite an extensive appendix.
Some of the material and methodology was slightly dated, as can be expected. But, one should be able to use his approach as a good foundation for commercial sales. Baxter included a number of practical illustrations which most people will find helpful, but can be a bit tedious.
Perhaps the best part of the book besides the sample letters is his walk through the sales process from the first meeting, through the interview, during submission, and on to a final proposal. If you want to market commercial insurance this book will help you get started.
Review date : 2004-10-26
I am just getting started in my commercial P&C career. I do not even have my license yet, but feel a whole lot more comfortable talking to veterans of the industry. This is definitely not the end-all be-all of insurance books, but it is simple enough to get started with.
I started off with insurance texts and they were so dry that I could barely stay awake. After Insurance Commander I now have a grasp of the basic intricacies of the business. The only thing I would change about the book is the name (a little cheesy?).
Review date : 1999-10-06
Mr. Dunbar seems to speak from real life experiences where he had to overcome all the obstacles that doom many insurance sales. His categories of customer personality types, their typical complaints or objections, and the approach to winning them over is priceless. His stories are laced with wonderful humor that turns what could be deadly dull material into fascinating reading. Experience is the best teacher, but Mr. Dunbar has done the next best thing—-given a sales person some wonderful tools to avoid a bad experience.
Hide! Here Comes The Insurance Guy: A Practical Guide To Understanding Business Insurance And Risk Management
Price : $11.29
Product Description
If you are ready for simple explanations, practical solutions, and time-tested strategies that will reap huge savings in insurance costs, then Hide! Here Comes The Insurance Guy is here to help!
Author Rick Vassar, certified as an expert in the commercial insurance arena, writes from a risk managers perspective as he tackles the often confusing field of commercial insurance with his real-numbersreal-solutions strategy.Developed not just as an initial learning tool, but also as an ongoing resource for experienced managers as well as the uninitiated, this simple guide will help busy executives and business owners reduce expenses in their current programs. Vassar will teach you four distinct steps to controlling your insurance costs:
Understand the language, understand the process
Know the players, know how to better manage the process
Develop a strategy, develop a plan to maximize coverage for minimal cost
Invest the time, invest in real financial benefits
With a fresh perspective, Hide! Here Comes The Insurance Guy provides insight into an industry that is constantly evolving and changing, and shows how you can potentially save your company millions of dollars in insurance costs!
www.vassargroup.com
Customer Reviews
Review date : 2007-12-17
No need to hide from THIS insurance guy. Somebody once said that a New York accent was the most effective form of birth control known to man. Others might nominate as an effective contraceptive any tendency to talk about insurance.
Author, risk manager and consultant Rick Vassar has penned an illuminating primer on insurance and risk management in his book, "Hide! Here Comes the Insurance Guy." The title is a take-off on the notion that, for most people, meeting with an insurance person or discussing coverage is as much fun as a root canal or proctological exam. Vassar tries (successfully) to cushion the blow and counter the stereotype by presenting insurance and risk management principles in a straightforward way that can profit any business professional.
Part of his theme is that most companies have risks that are overseen by someone whose title is not "Risk Manager." Most companies do not have risk managers but all companies have risk and need to manage it. For these risk managers without title or formal portfolio, Vassar’s book is an indispensable primer and guide. Reading and heeding his advice will save businesses much money, frustration and Excedrin-consumption.
Vassar divides his book into three main sections. Part I discusses business strategies to even the playing field between policyholders and insurance companies. Part II walks through the major basic forms of insurance coverage for most any business. Part III rounds out with a useful; glossary and index.
Vassar’s target audience is likely not the Fortune 500 or Fortune 1000 risk pro who attends the annual RIMS Conference. There is no highfalutin discussion of enterprise risk management or views from 50,000 feet above ground level. If you are seeking information on Sarbanes-Oxley compliance or the risk management implications of global warming, look elsewhere. The storefront risk manager, though, will find a wellspring of effective tips and tricks between these covers.
Vassar’s focus is practical and hands-on, leavened with a self-deprecating sense of humor. Did I say "humor"? Yes, though few comedy clubs are likely to feature an Open Mike night for insurance reps, Vassar takes the human antipathy toward insurance and turns it into a source of mirth and amusement. (Some end-of-chapter checklists would have been a nice addition to the text, but this is a minor quibble.)
So run — but don’t hide - and get your copy of "Hide! Here Comes the Insurance Guy." Get out from under the desk. Leave the closet and face your fears. Insurance may not be fun, but Rick Vassar has come as close to anyone in blending sharp wit with moneysaving insights.
Review date : 2007-07-17
The fact that you are looking online probably means that like me you couldn’t find a single book on insurance at the bookstores or the library. Amazing considering how many people are employed in the insurance industry. Even most of the books online are just statistics textbooks.
That’s why I was so happy to find "Hide, here comes the insurance guy." It is a readable, entertaining explanation of the players and the lingo. It explains the many conflicts of interest you are likely to run into dealing with your broker and pays for itself right there. Each point is explained with a quick example that is no more info than you need.
I recently did the career change thing and now find myself working in insurance. This book brought me up to speed in about a week and saved me years of learing things the hard way. Highly recommended.
Review date : 2006-12-18
This book is highly recommended for any business owner or executive responsible for procuring insurance or managing claims or litigation for the business. Almost as good as the fact that it packs a great deal of information into a readable format is that this book is actually funny.
I am an attorney and I had an inkling that this book would help me solidify advice to my business clients on buying insurance and managing potential claims and full blown claims before they become litigation. It turns out my hunch was right and I am happy I bought this book as it puts many things in perspective. I would go so far as to say that if you own a business or are responsible for buying insurance/managing claims for a business, this book may be indispensable. I have recommended it to numerous clients all of whom knew something about insurance before reading it and all of whom have taken something away from the book.
The author explains insurance needs for businesses, answers questions that are sure to pop up, explains how to deal with your broker or agent, gives interesting advice on dealing with us lawyers, explains how to take control of claims, gives the low down on going self insured, dealing with adjusters, also audits, and understanding your policies and the different types of policies.
This book has a lot to say and my guess is that anyone will learn something about insurance from it — saving themselves some money or some heart ache (or both) down the road.
Review date : 2006-08-16
I loved this book. It’s funny. It’s approachable. It helps one understand business insurance in a way that makes sense, and is not boring. Read it! I learned a lot.
Hide! Here Comes The Insurance Guy: A Practical Guide To Understanding Business Insurance And Risk Management
Price : $11.29
Product Description
If you are ready for simple explanations, practical solutions, and time-tested strategies that will reap huge savings in insurance costs, then Hide! Here Comes The Insurance Guy is here to help!
Author Rick Vassar, certified as an expert in the commercial insurance arena, writes from a risk managers perspective as he tackles the often confusing field of commercial insurance with his real-numbersreal-solutions strategy.Developed not just as an initial learning tool, but also as an ongoing resource for experienced managers as well as the uninitiated, this simple guide will help busy executives and business owners reduce expenses in their current programs. Vassar will teach you four distinct steps to controlling your insurance costs:
Understand the language, understand the process
Know the players, know how to better manage the process
Develop a strategy, develop a plan to maximize coverage for minimal cost
Invest the time, invest in real financial benefits
With a fresh perspective, Hide! Here Comes The Insurance Guy provides insight into an industry that is constantly evolving and changing, and shows how you can potentially save your company millions of dollars in insurance costs!
www.vassargroup.com
Customer Reviews
Review date : 2007-12-17
No need to hide from THIS insurance guy. Somebody once said that a New York accent was the most effective form of birth control known to man. Others might nominate as an effective contraceptive any tendency to talk about insurance.
Author, risk manager and consultant Rick Vassar has penned an illuminating primer on insurance and risk management in his book, "Hide! Here Comes the Insurance Guy." The title is a take-off on the notion that, for most people, meeting with an insurance person or discussing coverage is as much fun as a root canal or proctological exam. Vassar tries (successfully) to cushion the blow and counter the stereotype by presenting insurance and risk management principles in a straightforward way that can profit any business professional.
Part of his theme is that most companies have risks that are overseen by someone whose title is not "Risk Manager." Most companies do not have risk managers but all companies have risk and need to manage it. For these risk managers without title or formal portfolio, Vassar’s book is an indispensable primer and guide. Reading and heeding his advice will save businesses much money, frustration and Excedrin-consumption.
Vassar divides his book into three main sections. Part I discusses business strategies to even the playing field between policyholders and insurance companies. Part II walks through the major basic forms of insurance coverage for most any business. Part III rounds out with a useful; glossary and index.
Vassar’s target audience is likely not the Fortune 500 or Fortune 1000 risk pro who attends the annual RIMS Conference. There is no highfalutin discussion of enterprise risk management or views from 50,000 feet above ground level. If you are seeking information on Sarbanes-Oxley compliance or the risk management implications of global warming, look elsewhere. The storefront risk manager, though, will find a wellspring of effective tips and tricks between these covers.
Vassar’s focus is practical and hands-on, leavened with a self-deprecating sense of humor. Did I say "humor"? Yes, though few comedy clubs are likely to feature an Open Mike night for insurance reps, Vassar takes the human antipathy toward insurance and turns it into a source of mirth and amusement. (Some end-of-chapter checklists would have been a nice addition to the text, but this is a minor quibble.)
So run — but don’t hide - and get your copy of "Hide! Here Comes the Insurance Guy." Get out from under the desk. Leave the closet and face your fears. Insurance may not be fun, but Rick Vassar has come as close to anyone in blending sharp wit with moneysaving insights.
Review date : 2007-07-17
The fact that you are looking online probably means that like me you couldn’t find a single book on insurance at the bookstores or the library. Amazing considering how many people are employed in the insurance industry. Even most of the books online are just statistics textbooks.
That’s why I was so happy to find "Hide, here comes the insurance guy." It is a readable, entertaining explanation of the players and the lingo. It explains the many conflicts of interest you are likely to run into dealing with your broker and pays for itself right there. Each point is explained with a quick example that is no more info than you need.
I recently did the career change thing and now find myself working in insurance. This book brought me up to speed in about a week and saved me years of learing things the hard way. Highly recommended.
Review date : 2006-12-18
This book is highly recommended for any business owner or executive responsible for procuring insurance or managing claims or litigation for the business. Almost as good as the fact that it packs a great deal of information into a readable format is that this book is actually funny.
I am an attorney and I had an inkling that this book would help me solidify advice to my business clients on buying insurance and managing potential claims and full blown claims before they become litigation. It turns out my hunch was right and I am happy I bought this book as it puts many things in perspective. I would go so far as to say that if you own a business or are responsible for buying insurance/managing claims for a business, this book may be indispensable. I have recommended it to numerous clients all of whom knew something about insurance before reading it and all of whom have taken something away from the book.
The author explains insurance needs for businesses, answers questions that are sure to pop up, explains how to deal with your broker or agent, gives interesting advice on dealing with us lawyers, explains how to take control of claims, gives the low down on going self insured, dealing with adjusters, also audits, and understanding your policies and the different types of policies.
This book has a lot to say and my guess is that anyone will learn something about insurance from it — saving themselves some money or some heart ache (or both) down the road.
Review date : 2006-08-16
I loved this book. It’s funny. It’s approachable. It helps one understand business insurance in a way that makes sense, and is not boring. Read it! I learned a lot.
10 Steps To Success: A Commonsense Guide To Building A Successful Insurance Business
Price : $6.17
Product Description
Advanced praise for 10 Steps to Success
outstanding, insightful and very timely for the newer agent. It also serves as a reminder to the veteran agent as well. Your ideas are easily understood and should be accepted by those who read the book. This should help many!
David Carter, sales director, Midland East American Family Insurance Group
Learn how to be a successful insurance agent with the simple techniques in 10 Steps to Success. Author Daniel S. Fowler utilizes his thirty years of experience in the insurance business to illustrate how to work smarter rather than harder toward building a successful insurance agency. Fowlers unique information applies to almost any business and will give you the tips you need to achieve your goals, including:
- Building relationships
- Marketing and business plans
- Listening to yourself and your clients
- The importance of good employees
With 10 Steps to Success, Fowler shows you how to provide not only the service people expect, but also the service people dont expect.
Customer Reviews
Review date : 2006-11-22
I don’t know who came up with the K.I.S.S. principal, but this book personifies it. For those who don’t know what K.I.S.S. stands for "Keep It Simple Stupid." A quick search on this principal will tell you the following from Wikipedia: "When dealing with a problem, there exists a frequent tendency toward complication that can lead toward solutions that are far more burdensome than the problem, or clever solutions that don’t handle unusual cases within that problem domain. In keeping with such problem solvers, Computer Systems Analysts in times gone by were defined to be those persons who could complicate a simple problem beyond all recognition."
That is the genius of Mr. Fowler’s book. As a business man and a community leader, my experiences have revealed to me that keeping it simple is the key to success. As soon as you start to complicate matters, the sooner you will find yourself in a mess.
The subtitle of the book says it all, "A commonsense guide to building a successful insurance business." The product details clearly state that the book is only 54 pages long. It would have to be some pretty thick paper to make it look like a novel.
A smart consumer is a well informed consumer. When I buy books, I generally know what I am going to get before I buy it.
Bottom line. Sometimes we need some common sense in our lives to help us succeed. Just ask Thomas Paine.
I love the book and recommend it to anyone looking for a way to create simple order in their lives; which more often than not leads to the success so many of us crave.
Review date : 2006-11-03 
This book shows the problem with internet book orders. I bought it off the title and cover. When it arrived, not only was it extremely thin (think comic book thin) but it is just pure drivel.
It is just the author wanking away about how he has had a happy life. It covers nothing at all about the insurance business. You could get more information just doing a Google search.
I give it one star because it makes a good coaster for my Dr. Pepper as I read books that give much more real world knowlege…like The Dilbert Principle.
Insurance Commander: How To Sell Property And Casualty Business Insurance
Price : $47.00
Customer Reviews
Review date : 2008-01-07
This book is well written to the layman who is looking for non-technical writing to a technical subject.
Review date : 2007-04-10
I am just starting out in the insurance field as an Agent with no prior experience. During the time between making the decision to make the leap and actually landing a job, I dug every where I could looking for resources on everything that had to do with being a P&C Producer. By far, I would say this is one of the best resources for someone trying to get a good overview on how to think like one.
Of course, it is a bit cheerlead-y and full of narative, but quite honestly, it’s what I found charming. I needed something that could hit home to me and motivate me to keep trying at something that seems very difficult.
I would highly recommend it to those looking for a good read on the (human) aspects of Business P&C Insurance.
Review date : 2006-09-09
Most agents whether just beginning or experienced will find something helpful in this book. Baxter provides a fairly comprehensive look at the whole process selling commercial insurance. He gives plenty of sample letters and has quite an extensive appendix.
Some of the material and methodology was slightly dated, as can be expected. But, one should be able to use his approach as a good foundation for commercial sales. Baxter included a number of practical illustrations which most people will find helpful, but can be a bit tedious.
Perhaps the best part of the book besides the sample letters is his walk through the sales process from the first meeting, through the interview, during submission, and on to a final proposal. If you want to market commercial insurance this book will help you get started.
Review date : 2004-10-26
I am just getting started in my commercial P&C career. I do not even have my license yet, but feel a whole lot more comfortable talking to veterans of the industry. This is definitely not the end-all be-all of insurance books, but it is simple enough to get started with.
I started off with insurance texts and they were so dry that I could barely stay awake. After Insurance Commander I now have a grasp of the basic intricacies of the business. The only thing I would change about the book is the name (a little cheesy?).
Review date : 1999-10-06
Mr. Dunbar seems to speak from real life experiences where he had to overcome all the obstacles that doom many insurance sales. His categories of customer personality types, their typical complaints or objections, and the approach to winning them over is priceless. His stories are laced with wonderful humor that turns what could be deadly dull material into fascinating reading. Experience is the best teacher, but Mr. Dunbar has done the next best thing—-given a sales person some wonderful tools to avoid a bad experience.
Hide! Here Comes The Insurance Guy: A Practical Guide To Understanding Business Insurance And Risk Management
Price : $11.29
Product Description
If you are ready for simple explanations, practical solutions, and time-tested strategies that will reap huge savings in insurance costs, then Hide! Here Comes The Insurance Guy is here to help!
Author Rick Vassar, certified as an expert in the commercial insurance arena, writes from a risk managers perspective as he tackles the often confusing field of commercial insurance with his real-numbersreal-solutions strategy.Developed not just as an initial learning tool, but also as an ongoing resource for experienced managers as well as the uninitiated, this simple guide will help busy executives and business owners reduce expenses in their current programs. Vassar will teach you four distinct steps to controlling your insurance costs:
Understand the language, understand the process
Know the players, know how to better manage the process
Develop a strategy, develop a plan to maximize coverage for minimal cost
Invest the time, invest in real financial benefits
With a fresh perspective, Hide! Here Comes The Insurance Guy provides insight into an industry that is constantly evolving and changing, and shows how you can potentially save your company millions of dollars in insurance costs!
www.vassargroup.com
Customer Reviews
Review date : 2007-12-17
No need to hide from THIS insurance guy. Somebody once said that a New York accent was the most effective form of birth control known to man. Others might nominate as an effective contraceptive any tendency to talk about insurance.
Author, risk manager and consultant Rick Vassar has penned an illuminating primer on insurance and risk management in his book, "Hide! Here Comes the Insurance Guy." The title is a take-off on the notion that, for most people, meeting with an insurance person or discussing coverage is as much fun as a root canal or proctological exam. Vassar tries (successfully) to cushion the blow and counter the stereotype by presenting insurance and risk management principles in a straightforward way that can profit any business professional.
Part of his theme is that most companies have risks that are overseen by someone whose title is not "Risk Manager." Most companies do not have risk managers but all companies have risk and need to manage it. For these risk managers without title or formal portfolio, Vassar’s book is an indispensable primer and guide. Reading and heeding his advice will save businesses much money, frustration and Excedrin-consumption.
Vassar divides his book into three main sections. Part I discusses business strategies to even the playing field between policyholders and insurance companies. Part II walks through the major basic forms of insurance coverage for most any business. Part III rounds out with a useful; glossary and index.
Vassar’s target audience is likely not the Fortune 500 or Fortune 1000 risk pro who attends the annual RIMS Conference. There is no highfalutin discussion of enterprise risk management or views from 50,000 feet above ground level. If you are seeking information on Sarbanes-Oxley compliance or the risk management implications of global warming, look elsewhere. The storefront risk manager, though, will find a wellspring of effective tips and tricks between these covers.
Vassar’s focus is practical and hands-on, leavened with a self-deprecating sense of humor. Did I say "humor"? Yes, though few comedy clubs are likely to feature an Open Mike night for insurance reps, Vassar takes the human antipathy toward insurance and turns it into a source of mirth and amusement. (Some end-of-chapter checklists would have been a nice addition to the text, but this is a minor quibble.)
So run — but don’t hide - and get your copy of "Hide! Here Comes the Insurance Guy." Get out from under the desk. Leave the closet and face your fears. Insurance may not be fun, but Rick Vassar has come as close to anyone in blending sharp wit with moneysaving insights.
Review date : 2007-07-17
The fact that you are looking online probably means that like me you couldn’t find a single book on insurance at the bookstores or the library. Amazing considering how many people are employed in the insurance industry. Even most of the books online are just statistics textbooks.
That’s why I was so happy to find "Hide, here comes the insurance guy." It is a readable, entertaining explanation of the players and the lingo. It explains the many conflicts of interest you are likely to run into dealing with your broker and pays for itself right there. Each point is explained with a quick example that is no more info than you need.
I recently did the career change thing and now find myself working in insurance. This book brought me up to speed in about a week and saved me years of learing things the hard way. Highly recommended.
Review date : 2006-12-18
This book is highly recommended for any business owner or executive responsible for procuring insurance or managing claims or litigation for the business. Almost as good as the fact that it packs a great deal of information into a readable format is that this book is actually funny.
I am an attorney and I had an inkling that this book would help me solidify advice to my business clients on buying insurance and managing potential claims and full blown claims before they become litigation. It turns out my hunch was right and I am happy I bought this book as it puts many things in perspective. I would go so far as to say that if you own a business or are responsible for buying insurance/managing claims for a business, this book may be indispensable. I have recommended it to numerous clients all of whom knew something about insurance before reading it and all of whom have taken something away from the book.
The author explains insurance needs for businesses, answers questions that are sure to pop up, explains how to deal with your broker or agent, gives interesting advice on dealing with us lawyers, explains how to take control of claims, gives the low down on going self insured, dealing with adjusters, also audits, and understanding your policies and the different types of policies.
This book has a lot to say and my guess is that anyone will learn something about insurance from it — saving themselves some money or some heart ache (or both) down the road.
Review date : 2006-08-16
I loved this book. It’s funny. It’s approachable. It helps one understand business insurance in a way that makes sense, and is not boring. Read it! I learned a lot.
Business Insurance
Price : $97.00
Product Description
News on risk management, employee benefit issues, commercial insurance and reinsurance market developments.
Insurance Commander: How To Sell Property And Casualty Business Insurance
Price : $47.00
Customer Reviews
Review date : 2008-01-07
This book is well written to the layman who is looking for non-technical writing to a technical subject.
Review date : 2007-04-10
I am just starting out in the insurance field as an Agent with no prior experience. During the time between making the decision to make the leap and actually landing a job, I dug every where I could looking for resources on everything that had to do with being a P&C Producer. By far, I would say this is one of the best resources for someone trying to get a good overview on how to think like one.
Of course, it is a bit cheerlead-y and full of narative, but quite honestly, it’s what I found charming. I needed something that could hit home to me and motivate me to keep trying at something that seems very difficult.
I would highly recommend it to those looking for a good read on the (human) aspects of Business P&C Insurance.
Review date : 2006-09-09
Most agents whether just beginning or experienced will find something helpful in this book. Baxter provides a fairly comprehensive look at the whole process selling commercial insurance. He gives plenty of sample letters and has quite an extensive appendix.
Some of the material and methodology was slightly dated, as can be expected. But, one should be able to use his approach as a good foundation for commercial sales. Baxter included a number of practical illustrations which most people will find helpful, but can be a bit tedious.
Perhaps the best part of the book besides the sample letters is his walk through the sales process from the first meeting, through the interview, during submission, and on to a final proposal. If you want to market commercial insurance this book will help you get started.
Review date : 2004-10-26
I am just getting started in my commercial P&C career. I do not even have my license yet, but feel a whole lot more comfortable talking to veterans of the industry. This is definitely not the end-all be-all of insurance books, but it is simple enough to get started with.
I started off with insurance texts and they were so dry that I could barely stay awake. After Insurance Commander I now have a grasp of the basic intricacies of the business. The only thing I would change about the book is the name (a little cheesy?).
Review date : 1999-10-06
Mr. Dunbar seems to speak from real life experiences where he had to overcome all the obstacles that doom many insurance sales. His categories of customer personality types, their typical complaints or objections, and the approach to winning them over is priceless. His stories are laced with wonderful humor that turns what could be deadly dull material into fascinating reading. Experience is the best teacher, but Mr. Dunbar has done the next best thing—-given a sales person some wonderful tools to avoid a bad experience.
Insurance Agency Business Plan - MS Word/Excel
Price : $18.95
Features
- Easy to Use 3 Year MS Excel Financial Model
- 9 Chapter Business Plan (MS Word) - Full Industry Research - Investor/Bank Ready
- Private Placement Memorandum and PowerPoint Presentation Included Free!
- Same Day Shipping (If order is placed before 5PM EST)! Delivered as CD-ROM.
- Easy to Use Instructions for the Software and the Business Planning Process!
Product Description
The Insurance Agency Business Plan is a comprehensive document that you can use for raising capital from a bank or an investor. This document has fully automated 3 year financials, complete industry research, and a fully automated table of contents. The template also features full documentation that will help you through the business planning process. This is a full and complete business plan with original research, financial models, and marketing/advertising plans that are specific for an Insurance Agency. Since 2005, BizPlanDB and its parent company have helped raise more than $100,000,000 through its developed plans.
